RANT (Relentless AI Nurture Technology)

Why RANT?

• Expert, personalized messaging: Every email is crafted with real lead history and current market insights, making outreach feel natural and timely.
• Always-on automation, human when it matters: RANT nurtures leads in the background but knows when to alert your agents and step aside.
• Safe and respectful touchpoints: Built-in cadence rules and duplicate prevention protect your brand and relationships.
• Deliverability you can count on: Emails send through the agent’s Gmail identity (or a secure backup) for maximum inbox placement.
• Simple, fair billing: Transparent per-contact pricing with high-water metering—only pay for your peak usage each month.

How It Works

Smart lead selection

RANT activates when leads are tagged for nurture. It tracks cadence windows (e.g. new, long-term, hot) and ensures no one gets over-touched. Freshly tagged leads get an immediate first message to capture attention fast.

Context-rich email generation

Before writing, RANT pulls full lead history, communication logs, property activity, and even live market data. The result: polished, professional emails in your agent’s voice that feel tailor-made. If something goes wrong, RANT uses a safe fallback so your nurture never stalls.

Seamless sending

Messages send from the assigned agent’s Gmail identity, keeping things personal and authentic. If unavailable, RANT uses a backup Gmail you designate. Signatures remain consistent with your FUB settings.

Clear logging & safety

Every touch is logged back to FUB with notes and updated custom fields. RANT tracks last contact dates and attempts to ensure cadence stays on track. Once a nurture sequence finishes, the system tags the lead as complete and steps back.

Intelligent reply handling

When a lead replies, RANT scans for buying signals. If intent is high (e.g., “I’m ready to see a property”), it escalates immediately—adding priority tags, notifying the agent, and even sending an email alert. For lighter replies, RANT can send short, natural acknowledgements that keep the conversation alive until the agent steps in.

Admin Experience

Billing Made Simple

RANT uses a fair per-contact, per-month model with high-water metering. That means:

• You only pay for your peak usage in a given month.
• When usage increases, invoices update instantly with prorated charges.
• No mid-cycle downgrades or surprise fees.

Reliability & Safety First

• Deduplication ensures no lead is touched twice in the same run.
• Cadence tracking guarantees consistent but respectful contact spacing.
• New tags are nurtured immediately to capture momentum.

Typical Lifecycle

1. You tag a lead (e.g. ai_nurture_long).
2. RANT checks contact history and cadence rules.
3. An expert email is generated and sent via Gmail.
4. Logs and fields update in FUB for transparency.
5. Lead replies are analyzed; urgent ones escalate to the agent.
6. After max attempts, RANT closes the loop and steps back.
7. Billing updates automatically based on peak usage.

What You Need to Get Started

• A Follow Up Ace Admin Account
• At least one Gmail connection (agent + backup)

In Summary

RANT turns your CRM into a proactive nurture engine. It ensures every lead gets thoughtful, timely communication powered by real context and market data. Safe cadences, smart escalation, and transparent billing mean your team stays focused on closing deals—not chasing leads. With RANT, you get expert-level outreach on autopilot, built to grow revenue without growing overhead.